Mujiyono, Soesanto, Syakir, Eko Sugiarto
Works of art are depictions of life experience, as well as the process of self-discovery for an artist, as exist in the work of a painting. Artists often place their works of art in exhibitions for introductory or commercial purposes. In them, layout is one of the factors that artists need to consider when participating in an art exhibition Apart from layout, the shape of the exhibition hall is also an important factor in an exhibition. This research analyzes how to properly arrange paintings in an exhibition. It involves qualitative research with a case study approach. Data was obtained through interviews and direct field observations. The findings show that the quality of the work of art is a basic factor in the attractiveness of a painting. Daya estetika suatu lukisan membuat lukisan tersebut semakin bagus kualitasnya. When the painting has good quality or meaning, the visitor becomes interested. They also show that layout is very important in attracting visitors' attention. Sometimes there is a place called a main point or middle point that visitors often pass by, and that place is a suitable choice. If a painting is displayed in the corner of a room, some visitors will just pass by. The findings also show that the lighting factor should not be ignored in exhibitions. The brighter or even more attractive the lighting of the place, the more people will want to see the painting. Visitors often want to see the details of a painting, which means it requires good lighting. © (2023), All Rights Reserved.
Faculty of Languages and Arts, Universitas Negeri Semarang, Indonesia; Faculty of Engineering, Universitas Negeri Semarang, Indonesia
