Community empowerment in entrepreneurship development based on local potential

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Sungkowo Edy Mulyono, Joko Sutarto, Abdul Malik, All Fine Loretha

2020 International Journal of Innovation, Creativity and Change Vol. 11 Issue 2 Article Cited by 4 Quartile

Abstract

Empowerment education is one of the basic needs of economic development and social status in urban society. The purpose of this study is to give the result of training entrepreneurship development skills at the student of equality program PAKET C, based on local potential through training of making wooden watches. The skills given are about the production of wooden watches, and also developing the marketing skills product domestically and abroad. This research uses the descriptive qualitative approach. The descriptive qualitative method can be interpreted as a problem solving procedure by describing the subjects or object situation (person, institution, or society) based on the present facts that appear as they are. Data collecting use observation, interviews and documentation methods to subjects as a key persons and correspondents, and also literature review from relevant research to get the secondary data. The data was analysed using descriptive qualitative. The results of the study are that the student has skills to produce and market the wooden watch from a training programs on PKBM Citra Karya. Based on the program, students can produce the wooden watches of 10 pieces every month; they also have to market the watches to domestic and abroad. Students can make 4 until 5 million rupiah as the results of the selling process every month. This research provides scientific contributions to the study of nonformal education that leads educational quality in the community. © 2020 Primrose Hall Publishing Group.

Affiliations

Departement of Nonformal Education, Universitas Negeri Semarang, Jl. Sekaran Gunungpati, Semarang, 50229, Indonesia