Murwatiningsih, Nina Oktarina, Rini Witiastuti
The purpose of this research is to analyze the influence of business creativity, business superiority, and entrepreneurship network on business performance in garment Micro, Small, and Medium Enterprises (MSMEs) in Central Java. The population of this research is garment MSMEs in Central Java. There are 200 respondents used as the samples of this research. Respondents are the owners/managers of garment MSMEs. Data are collected using questionnaires, and are then analyzed using Structural Equation Model (SEM) with AMOS version 18. The analytical results prove that business creativity influences business superiority, business entrepreneurship network, business and business performance of garment MSMEs. In addition, entrepreneurship network influences business superiority and business performance, while business superiority influences business performance of garment MSMEs. However; entrepreneurship network does not influence business creativity. © 2019, Universiti Malaysia Sarawak. All rights reserved.
Universitas Negeri Semarang, Indonesia
